It was a pleasure to have been invited to speak at Custom Media Day in Manhattan last week. I met a whole host of wonderful people and enjoyed the presentations covering everything from digital magazine publishing to social media experimentation.
The Custom Publishing Council did a great job in summarizing the day’s events on their blog — so in an effort to add valuable content, I thought I should deliver on some of the requests I received after speaking.
Prezi is fun!
As many of you know, I used Prezi to create my presentation. I really love new technology, and Prezi is one of the most wonderful tools I’ve come along in my web surfing. I have been using Prezi for about four or five months now, and there are certainly some tricks to it. After the response from my last few audiences, I think it might be worth offering a half-day seminar on how to create and present a Prezi presentation. If you’re interested, please let me know. I’ve created a poll at PollDaddy.com and posted it here to solicit some feedback and gauge interest.
The presentation re-broadcast
We do a live broadcast here at Tippingpoint Labs every Tuesday called Lunch & Learn. I will be giving the same presentation again this Tuesday, June 23, 2009 at noon (Eastern). [Rescheduled to June 30 at noon EDT.] I invite you all to tune in. Invite friends or co-workers if you’d like. You can tune in at tippingpointlabs.tv/live. I’m really excited to use technology like live streaming video to help communicate with all of you.
Presentation shared
I’ve been asked to share the Prezi presentation with all of you. Feel free to refer to it or use it for your presentation needs. I’d love to hear how you’re using it. Please let me know if you have any questions or comments about the presentation.
Here’s the presentation:
If you’d like to link directly to this presentation, give this a shot: prezi.com/110611/view
In 2002, Andrew founded Tippingpoint Labs with journalist James Cosco. Since then, he's spent countless hours exploring the online universe and building a methodological approach to developing digital strategies that drive revenue or reduce costs.
Andrew's always asking big questions and analyzing data to understand markets, online forces and even business models. Andrew's research has resulted in the creation of innovative online metrics including Online Brand Value and Category Brand Value, eye-opening graphical representations of website evolution through the New Media Life Cycle and even using online data to predict offline revenue.
When he's not surfing the web, Andrew's traveling the globe speaking to a wide-variety of audiences about everything from social media to the future of print. Andrew is a frequent contributor to the Tippingpoint Labs website and has been creating valuable content since the early 1990s for The Jim Henson Company, CNN, The Today Show and MTV.
He's contributed to a book of short stories, called The Way Things Were and produced and co-wrote Roadside Ambition a documentary film about one small town with two huge balls.
"In a world where content is consumed as rapidly as it's created, companies need to develop a sound strategy to creating valuable online experiences that can, and should, be leveraged enterprise-wide. There is a content solution to every business challenge."
If you’d like to see an excpert from the presentation at Custom Media Day, Joe Pulizzi shot a 3 minute clip and has posted it. Let me know what you think.
Thanks,
Drew
http://blog.junta42.com/content_marketing_blog/2009/06/social-media-stages-of-involvement-where-you-should-be-spending-your-time.html