Back in March, I wrote a very provocative post about Twitter versus Tumblr. I predicted that Tumblr might very well surpass Twitter as the next big thing. Now, it hasn’t happened yet, but Tumblr is evolving nicely. We’ve seen the demographics shift from more than 40% of the audience under 24 to an even spread across the demographic spectrum.
Tumblr Surging as Content Publishers Adopt Channel
By Andrew Davis | Published December 4th, 2009
Twitter, Facebook vs. OpenID: Identity Management Made Easy
By Andrew Davis | Published November 30th, 2009As Facebook Connect and Twitter grow so does single sign-on The more I experiment with new platforms the more I find myself trying to manage my online identity. With the huge adoption of both Twitter and Facebook, I find myself having the option to sign-in with either Facebook Connect or Twitter’s API. Could Twitter and…
Google Wave Feels Like a Chat Client, But is it?
By Andrew Davis | Published November 22nd, 2009I don’t know how many people have received Google Wave invites. In September, we were told 100,000 users would be invited to participate. I opened my Gmail account last weekend to find my invitation awaiting my attention and with great excitement I clicked through to start my Google Wave experience. I am ready to change the way I communicate online. There’s only one problem: with so few early adopters invited to participate I don’t have anyone to communicate with.
That being said, I’ve had my first valuable interaction on Google Wave and feel confident in telling you what I think about my initial experience.
FourSquare and My Personal What-Now Factor
By Andrew Davis | Published November 16th, 2009I’ve been using FourSquare for months now. I can’t recall where I heard about it, but I immediately signed up and started using it on my iPhone. If I was pitching FourSquare as a television show I’d pitch it like this:
FourSquare is Facebook meets Twitter meets Google Maps meets Yelp meets the Boy Scouts.
Micro-Apps Emerge as Immersive, Connected Experiences
By Andrew Davis | Published November 9th, 2009Okay, so I just made up a new term “micro-app.” That’s the only way I can describe TheHotlist.com — it’s a micro-app. Basically, TheHotlist uses Facebook Connect to deliver a rich interface for your Facebook events. The interface is intriguing, delivering you a map and a calendar and showing you who’s attending what, where. It’s interesting and it may highlight something we’re going to see more of: deeper web applications built as massive mash-ups using networks like LinkedIn or Facebook as their core.
Amiando Makes Event Creation and Management Easy
By Andrew Davis | Published November 1st, 2009Conferences, seminars, mixers, even fund-raising event management On September 10, 2009, all around the world, thousands of people gathered at restaurants and bars to support a local charity. All of these events were coordinated locally and attended internationally. Of course, a bunch of smart developers could have gotten together to build a complicated ticketing and…
Yelp! Where Niche Experts Can Reign Supreme
By Andrew Davis | Published October 26th, 2009Remember Citysearch? Well, Citysearch is dying. Four or five years ago, Citysearch was where I went when I needed to find something new to do in Boston — or in any city I was visiting, for that matter. It was a great resource. But it wasn’t consumer (or visitor) focused and it didn’t evolve fast enough.
Get Satisfaction: Are You Ready for Customer-Centric Customer Service?
By Andrew Davis | Published September 21st, 2009Our latest New Media Life Cycle Analysis takes a look at Get Satisfaction’s evolution. If you’re a marketer, venture capitalist or a content creator of any sort working on, with or for a brand you must get familiar with this new support paradigm. This New Media Life Cycle analysis will help prepare you or your client for what’s to come in the online support community.
Wikis Are a Usability Nightmare; Wikipedia Is Stuck in Monetization
By Andrew Davis | Published September 9th, 2009In completing our latest 10-page New Media Life Cycle Analysis — which focuses on Wikis in general, and Wikipedia specifically — we discovered what every non-geek, techno-phobe has always known: wikis are too damn hard to add content on. Now for many of you who have never contributed to a wiki or have never attempted…
Qik.com: Experiment, Wait & See, or Start with Live Video Streaming
By Andrew Davis | Published August 31st, 2009Thousands of people are streaming live mobile video every day to Qik.com. However, the production quality and the content quality is so poor that much of the video found on the channel is of little value.
Tr.im Missed Their Biggest Opportunity to Monetize
By Andrew Davis | Published August 9th, 2009Tr.im called it quits in the middle of the gestation phase for one single reason: failure to monetize. I would have paid $10 a month for their stats (far more valuable than Viral Heat) and they could have monetized overnight.
FriendFeed Struggles as a Channel, Shows Promise as a Service
By Andrew Davis | Published July 17th, 2009Content aggregation is as old as the web itself. There are a lot of conversations going on, on a lot of different channels. FriendFeed attempts to bring all that you have going on into one easy-to-follow feed. The result: a noisy mess that tends to be less than the sum of its parts.
Get Satisfaction Enables Valuable, Transparent Customer Support
By Andrew Davis | Published July 10th, 2009Get Satisfaction has entered the Adoption Phase of its New Media Life Cycle and shows strong potential for growth by providing a forum for easy, transparent support communication between consumers and producers.
Blogs Can Monetize Through Connection
By Andrew Davis | Published July 3rd, 2009A blog has the potential to be so much more than just a diary of the day’s events or another channel for repurposing your company’s press releases in a slightly more digestible format. A blog is where you need to open up, be human, and earn trust.
RSS is the New Direct Marketing
By Andrew Davis | Published June 19th, 2009If you haven’t built an RSS strategy into your overall content marketing efforts, start. Now. Otherwise, you’re missing out on one of the most effective mediums of direct communication the web has to offer.
Podcasting in the Consolidation Phase of its Life Cycle
By Andrew Davis | Published June 12th, 2009As society becomes more portable and less wired, podcasts are a great way to get your content into locations where reading or watching is impossible or impractical. People who succeed the most with the podcasting platform are the ones with killer content who are employing it within a highly diversified content portfolio.