Back in March, I wrote a very provocative post about Twitter versus Tumblr. I predicted that Tumblr might very well surpass Twitter as the next big thing. Now, it hasn’t happened yet, but Tumblr is evolving nicely. We’ve seen the demographics shift from more than 40% of the audience under 24 to an even spread across the demographic spectrum.
Tumblr Surging as Content Publishers Adopt Channel
By Andrew Davis | Published December 4th, 2009
Tumblr Meets its Match in Posterous
By Andrew Davis | Published July 6th, 2009Blog site Posterous is drawing attention and traffic by offering a dead simple email and publish interface. No signup, no login. Any email will do. But can they build a quality channel?
Case Study: Timely Content Helps Position Tippingpoint Labs
By Andrew Davis | Published June 3rd, 2009CHALLENGE: Position Tippingpoint Labs as a thought leader in the new media space. SOLUTION: Write a controversial post about competing sites with growing popularity. Going out on a limb is occasionally fruitful.
Rumbln with Tumblr
By Jim Cosco | Published May 6th, 2009Tumblr is a micro-blogging site with a rich set of features that can really amp up your content distribution. It is now in the adoption stage: the right time to wrestle with and establish a presence there.